What is the purpose of a SWOT analysis?

Prepare for the CETL Certification! Study with flashcards and multiple choice questions, each with hints and explanations. Get ready for your exam!

The purpose of a SWOT analysis is to identify and analyze strengths, weaknesses, opportunities, and threats within an organization or project. This strategic planning tool allows leaders to evaluate internal and external factors that may affect their goals and strategies.

By systematically examining strengths, leaders can leverage what the organization does well to capitalize on opportunities and address weaknesses to improve overall effectiveness. Analyzing potential threats provides insight into external challenges that may hinder progress, enabling proactive measures to mitigate those risks.

This comprehensive approach is valuable in educational technology settings, as it can guide decision-making, inform resource allocation, and shape strategic initiatives, ensuring that stakeholders are well-prepared to navigate the rapidly changing landscape of education technology.

Other options, while they may be relevant in certain contexts, do not encapsulate the broader strategic nature of a SWOT analysis, which is not specifically focused on budgeting, marketing strategies, or evaluating student performance individually.

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